🏆 Outrank Competitors With 2 Overlooked Tactics: Dominate SEO Now

Hey there,

Welcome back to another edition of Bootstrapped Growth. 👋

Ready to climb to the top of search results? We're diving into 2 proven ways to rank higher than competitors.

Let's get started!

Table of Contents

• 🚀 Strategy

• ⭐️ How to

• 🛠️ Resources

Thanks for reading. Let’s jump in!

🚀 Don’t Overlook These 2 Ways To Boost SEO

1) Easiest Tactics for Free Backlinks

Check out Connor’s ‘sneaky’ backlink strategies for free, quality do-follow links.

Couple this with traditional outreach methods. Find top-ranking content for your target keywords, create something way better and reach out to relevant sites for backlinks (Backlinko’s ‘Skyscraper Technique’).

Takeaway ➡️ Get easy backlink wins. Improve existing top-ranking content and actively build backlinks.

2) Implement Schema Mark-up To Boost Click-Through Rates

Structured data helps search engines understand your content better.

Healthline (health information website) dominates medical search results by using structured data like FAQ schema extensively. Articles often appear in featured rich snippets, boosting SEO click-through rates:

Choose suitable schema types that suit your business. Common examples include Product Schema for e-commerce, LocalBusiness Schema for local businesses, and Article Schema for blog articles.

Takeaway ➡️ Implement structured data to enhance your website’s search appearance.

⭐️ How To Implement A Killer UGC Strategy

1) Identify Content Gaps, Implement Backlinks

Audit your competitors' top-ranking pages and backlink profiles. Create unique content for topics your competitors aren't covering well or at all. Then, use the backlink approach described above, to boost valuable content.

2) Implement & Test Structured Data

Use Google's Rich Results Test to ensure correct implementation of schema types. Monitor your performance by analyzing ‘Enhancements’ in Google Search Console:

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