21 UX Strategies That Work Everytime - UX Checklist

💡 UX Checklist: Strategies That Work Everytime

Having the right UX strategy can transform your user’s interactions into compelling, seamless experiences that drive more leads, conversions and revenue.

Think of the below as an UX cheatsheet that helps you unlock the full potential of your SaaS. These proven UX strategies enhance engagement and simplify navigation.

Let’s jump in!

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⭐️ Free UX Strategies

Run a UX audit with the easiest UX audit checklist below:

1. Start Small

Engage your users by requesting a simple action like watching a how-to video. This small step can gradually guide them down the conversion path.

2. Map the Customer Journey

A detailed Customer Journey Map (CJM) is crucial to make your users’ path smoother & boost conversions.

A customer journey map is your blueprint to understanding user behaviors and preferences. Then you can craft targeted narratives on your site and strategically place essential content.

Here are some real-life examples.

3. Optimize Colors

Avoid using stark black-and-white colour schemes. This creates high contrast and can strain the eyes. Opt for softer shades like dark grey (#1E1E1E).

Additionally, make sure your color choices have good accessibility standards. Use colour contrast tools to check that text is readable for those with visual impairments. This makes your site accessible to a wider audience and ensures compliance with ADA (Americans with Disabilities Act) standards.

4. Leverage Chatbots

Tools like Intercom have popularized immediate communication on websites. Incorporate chatbots to provide quick answers to user inquiries. This improves user experience and encourages further interaction with your platform.

5. Consistent Design

Keep your visual and interaction design consistent throughout the user's journey. If you start with dynamic animations, continue using them in subsequent sections to maintain a rhythm that users can follow easily.

6. Use Space Generously

More space around elements helps reduce clutter, making your website easier to read and navigate. Generous margins and padding can significantly improve content digestibility and overall user comfort.

7. Implement F-Pattern Design

Many users naturally scan web pages in an F-shaped pattern. Design your content layout to complement this scanning behaviour, placing key information along these high-attention areas to enhance visibility and engagement.

8. Incorporate Sensory Design

Enhance the interactive experience by adding auditory cues like soft click sounds or light background music. These sensory details can make interactions feel more tangible and satisfying.

9. Enhance with Micro-interactions

Hover animations and other micro-interactions can make your website feel more responsive and alive. These small details contribute significantly to a more engaging and interactive user experience.

10. Focus on Performance Metrics

Never launch a site without optimizing for speed and user interaction. Aim for high performance, ideally scoring above 80 on tools like PageSpeed Insights, to ensure users aren’t kept waiting.

11. Guide User Focus

Sometimes, to understand what draws user attention, you need to distract yourself and then view your site with fresh eyes. This technique helps you identify and enhance focal points that captivate users instantly.

12. Embrace A/B Testing

Continuously test different versions of your pages to understand what works best. A/B testing is crucial for refining UX and directly improving user satisfaction and conversion rates.

13. Navigation

Rethink traditional header designs to create seamless transitions between navigation and content, helping keep the user focused on what matters without distractions.

14. Conduct Competitive Analysis

Keep tabs on your competitors to borrow what works and avoid what doesn’t. This ongoing analysis can provide insights into effective design and UX strategies.

15. Create Mood Boards

Visual and emotional alignment in your design can be achieved through mood boards, which help ensure every element resonates with your brand’s aesthetic and the user’s expectations.

16. Gradual Changes

Implementing small, iterative changes can prevent user frustration that comes with relearning how to use your platform. This approach keeps the learning curve low and user adoption high.

17. Simplify for Success

A simple, clean design is more effective than something overly complex. Embrace simplicity to keep users focused and engaged without overwhelming them.

18. Reusable Components

In large projects, focus on designing and refining reusable components. This not only saves development time but also ensures consistency across your platform.

19. Leverage Heatmaps

Use heatmaps to analyze where users click and look the most. Optimize your page layout based on these insights to improve user engagement and interaction with key elements.

20. Establish a Distinct Market Presence

Your design should not only capture attention but also express compelling reasons for users to engage deeply with your brand, setting you apart from competitors.